Spreading Love in Purple: The Purple Gift Foundation's Monthly Mission

Part of being a wholesale plush business often involves the opportunity to partner with truly special organizations—and The Purple Gift Foundation is one we’re proud to support. Founded to honor the late Voncille Strong, the foundation brings joy and comfort to children by distributing teddy bears each month in her memory.

Voncille Strong was known for her generosity, compassion, and love. To carry on her legacy, The Purple Gift Foundation visits hospitals, clinics, shelters, community centers, and other child-focused organizations to hand out purple teddy bears—Voncille’s favorite color. Each bear is a small, huggable reminder that someone cares.

Smiles bloom as students hug their purple bears

Purple Gift Foundation volunteers giving out bears at Children's Mercy Hospital

Volunteers share love (and bears) with bright-eyed preschoolers

The Purple Gift Foundation says, “Every child who smiles upon receiving a purple teddy bear will help her legacy endure.” That simple mission continues to touch hearts and uplift children across communities—one purple plush at a time.